A study has found that Europeans are using new media more to organise and manage their holiday. 1 in 4 Europeans own a smart phone while 57 percent of them claim to reserve holidays mainly via the Internet.

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Based on new research from Akamai, 62% of respondents purchased clothes and footwear online making this the largest category of spend in the survey, followed by more ‘traditional’ online items such as books and magazines (59%), and online travel accounting at 47% of spend.

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Travelocity’s most recent poll shows more than half of all travellers share vacation information through social media. Nearly 30 percent of travellers have either never thought about precautions or do not take any precautions when posting about vacation on social media websites.

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Responding to complaints and criticisms is a very definite learned skill in online hotel marketing – we show you how.
In the past, a customer’s bad experience may go as far as several friends. Now, a negative hotel review can be viewed by almost the entire world literally in only a matter of seconds.
Determine when not [...]

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According to a new report by HSMAI, the future of revenue management will include a rapid evolution of data as a strategic asset that can drive future decision-making. And hoteliers will track, analyze, and maximize social networking platforms as an integral part of revenue management.

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Google have recently been making a push to move into the online travel industry by making various travel related acquisitions. In their latest move, it was believed that Google had acquired a company called Ruba – a travel guide and tour review website. It appears, however, that this is not strictly true as Google dispelled the rumours by explaining that they are merely collaborating with the team behind Ruba.

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Priceline today reported its financial results for the 1st quarter 2010. Gross travel bookings for the 1st quarter, which refers to the total dollar value (generally inclusive of all taxes and fees) of all travel services purchased by consumers, were $3.0 billion, an increase of 52.5% over a year ago.

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Destinations in Ireland have appeared multiple times in TripAdvisor’s most recent “Travelers’ Choice Destination Awards”. The most impressive of which comes from Ireland’s third largest city, Galway, which was voted to be the 23rd best destination in the world.

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The computer age is creating a generation of children who would rather explore the world virtually than take foreign holidays, according to a new report.

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