Travel Appears To Be Google Next Target

May 30th, 2008

Google aims to repeat commercial success of Expedia and Travelocity in the tourist industry by offering travelers a one-stop shop for travel information. It is speculated that the next stage in Google’s development is to expand its travel offering into a travel portal where holiday planners will learn lots about their travel destination and see [...]

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Tags: Internet Marketing · Social Media Marketing for Hotels · Travel Marketing

All inclusive holidays popular in a weak economy

May 23rd, 2008

Robin Goad, a Research Director with Hitwise UK, presents most recent trends on travel industry in the UK. The slowdown in the economy, a raising cost of living, the slowdown in the housing market impact Bristish spending behaviour. Many British consumers are looking for ways to cut their expenditure and one area that British customers [...]

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Tags: Hotel Marketing · Internet Marketing · Social Media Marketing for Hotels · Travel Marketing

Expedia’s Annual Ranking of the World’s Best Hotels

May 19th, 2008

Expedia®, the world’s leading online travel company, unveiled its annual Expedia Insiders’ Select™ list of the world’s best hotels. Marking the second annual ranking, the list is comprised of the top hotels from among a selection of nearly 80,000 properties worldwide available on Expedia.
“The Expedia Insiders’ Select list makes it easier for travelers to sort [...]

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Tags: Social Media Marketing for Hotels · Travel Marketing

EU probe says travel websites mislead consumers

May 13th, 2008

By Darren Ennis, Reuters
One in three European consumers are being misled or ripped off by websites selling airline tickets, the European Union’s consumer chief said, warning the industry to improve or face legal action.
Online booking is critical for the EU airline travel industry, which Commission figures show caters to over 700 million passengers per year.
Thursday’s [...]

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Tags: Internet Marketing · Travel Marketing

Hotel Internet Marketing – Having a Web Site is not enough – By Neil Salerno

May 9th, 2008

For any accommodation provider, large or small, it is now practically impossible to ignore the internet as a distribution and marketing channel. Competition is replete and hotels with the best marketing and distribution reach dominate. Here’s an article that serves as a great navigator for hoteliers to run successful online marketing campaign.
Unfortunately, many hoteliers are [...]

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Tags: Hotel Marketing · Internet Marketing · Social Media Marketing for Hotels · Travel Marketing