Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry, has published the hospitality industry’s first Web 2.0 Social Media User’s Guide. The guide serves to educate hoteliers on how to proactively establish and manage hotel profiles on the leading Social Media websites Facebook, Wikipedia, MySpace, Squidoo, Twitter, PhotoBucket and others.
This comprehensive user’s [...]
Web 2.0 Social User’s Guide for Hotels
September 25th, 2008
Tags: Hotel Marketing · Social Media Marketing for Hotels
Travel Agents are Becoming Relevant Again for Online Travel Consumers
August 26th, 2008
Not long ago, the advent of online travel – allowing travelers to research and book their trips with a few clicks of a mouse – was thought to be a death knell for traditional travel agents. But faced with the increasing cost and unpredictability of travel today, vacationers seem to be returning to the fold.
Twenty-three [...]
Tags: Hotel Marketing · Internet Marketing · Social Media Marketing for Hotels · Travel Marketing
How to Connect with Hotel Guests through Social Media
August 6th, 2008
Web 2.0 is no longer considered an ‘innovation’. It’s a standard. The internet is now a place for sharing and social interaction. The smartest businesses in the world are using this social interaction to their benefit – through blogs, streaming video, and online communities, where people come together to trade links, ideas, and information 24 [...]
Tags: Social Media Marketing for Hotels · Travel Marketing
Expedia Implements Recommendations and Social Search Solution
July 29th, 2008
Expedia is using Baynote Social Search to complement the site’s existing travel booking engine. Baynote Social Search refines search results, based on what other searchers have found most useful or most interesting. Now Expedia® customers are able to use organic search terms to find travel inspiration, trip planning tools and the information they need to [...]
Tags: Social Media Marketing for Hotels · Travel Marketing
New travel Web Sites Inspire and Plan an Entire Trip
July 25th, 2008
A new generation of travel Web sites is using creative features to help travelers customize their vacation, whether it be a kayaking adventure or a lazy stay at the beach.
Tips, ratings and itineraries – often supplied by everyday travelers rather than professionals – are a cornerstone for many of the new companies, which are competing [...]


