PhoCusWright predicted that the craze over apps may last only four or five years, but they will be crucial. Hotels and other hospitality-related industries need to plan a smart mobile strategy that will bridge the near- and long-term.
You may be right if you think the apps for smartphones like the iPhone or Android are passing [...]
Mobile Travel Strategies for Hotels
September 30th, 2009
Tags: Hotel Marketing · Internet Marketing
Positive Sign for Travel Industry: Pace of Tourism Decline Slows
September 28th, 2009
Spending on travel and tourism fell slightly last quarter after taking a nosedive earlier in the year — an encouraging sign for the battered industry.
Travel and tourism spending dropped at a 1.4% annual rate in the second quarter of 2009 from the first quarter, following an 8.9% decline in the first quarter, the Commerce Department [...]
Tags: Hotel Marketing
TravelClick: Consumers More Often Make Reservations on Hotel Websites
September 15th, 2009
The global hotel industry’s performance during the second quarter this year was down across the board. Despite pockets of resurgence, the negative performance is expected to continue into 2010, and sustained growth isn’t expected until the second quarter of 2010, according to a TravelClick webinar last week.
The global hotel industry’s performance during the second quarter [...]
Tags: Travel Marketing
Bing – 2009 Holiday Season More Traveler-friendly than the 2008 Season
September 11th, 2009
Fareologists at Bing Travel issued a preliminary outlook for the 2009 holiday travel season, uncovering a holiday season that is distinctly more traveler-friendly than the 2008 season.
This year, airfare for Thanksgiving travel to domestic destinations averages $327, down 22 percent from 2008 and virtually on par with 2007 fares. Christmas and New Year’s holiday airfare [...]
Tags: Hotel Marketing · Travel Marketing
In Ageing Europe, Seniors Take More Domestic Holidays
September 7th, 2009
Close-to-home holidays dubbed “staycations” by trend-watchers have proliferated in the financial crisis, but now the travel industry is gearing to draw another crowd — aging populations in countries like Germany whose spending power may outlast the downturn.
You could call them “greycationers”: the 50-plus age group mutating under a massive influx of baby-boomers who grew up [...]
Tags: Hotel Marketing · Travel Marketing


