Google have announced that Facebook Pages will be added to their real-time search function.
This addition is the latest in a line now also including social media rivals Myspace and Twitter.
Yet to be added are personal Facebook profile updates which are currently only searchable via Bing.
Entries Tagged as 'Search Engine Optimisation'
Your Hotel’s Facebook Page to Appear in Google Searches
February 26th, 2010
Tags: Hotel Marketing · Internet Marketing · Search Engine Optimisation · Social Media Marketing for Hotels
Protect your Twitter Accounts & Protect your Hotel’s Brand
February 25th, 2010
Over the last couple of days I’ve gotten a few direct message from people and businesses that just didn’t look right, with links attached. I obviously didn’t click on them for this reason however since then I notice a few more so let it might be help to make a posting on the matter.
This is [...]
Tags: Building a Community / Tribe · Hotel Marketing · Internet Marketing · Mobile / Location Based Marketing · Search Engine Optimisation · Social Media Marketing for Hotels
Twitter is growing! New Stats released…..
February 24th, 2010
Despite perception to the contary Twitter is growing. New stats released show 50 million tweets a day from users.
New stats released yesterday by Twitter revealed that users now send out more than 50 million tweets per day. That means every second, 600 tweets fly through Twitter’s network. If you’ve ever followed a trending topic ex. [...]
Tags: Building a Community / Tribe · Hotel Marketing · Internet Marketing · Mobile / Location Based Marketing · Search Engine Optimisation · Social Media Marketing for Hotels
Social Graph Optimisation (SGO) Explained
February 18th, 2010
For a number of years, many digital marketing campaigns have been focussing heavily on SEO (search engine optimisation). Searches have been (and are likely to continue to be for some time yet) the main way to drive traffic to your website. Now the new kid on the block, social media, is starting to drive traffic. Therefore should we be treating it the same as SEO by using SGO (social graph optimisation)?
Tags: Hotel Marketing · Internet Marketing · Search Engine Optimisation · Social Media Marketing for Hotels
The Integration of Search and Social Media, How Will it Impact on Your Hotel’s Marketing Strategy?
February 2nd, 2010
Brian Solis published a very interesting article today about search and the ‘real-time’ web.
In summary, Google recently integrated real-time search into their technology to pull in tweets, blog posts and news content as its being published, dramatically improving the time to crawl down to minutes.
In the eyes of Google, the adaptation of PageRank for Social Media essentially creates a human algorithm of sorts that may eventually serve as a foundation for assessing the authority of an individual in the social Web.
Are we seeing the start of something new, a PeopleRank?
Tags: Hotel Marketing · Search Engine Optimisation · Social Media Marketing for Hotels

