Entries Tagged as 'Mobile / Location Based Marketing'

Research Shows Massive Surge in iPad Travel Browsing

February 7th, 2012

Mobile web browsing on travel sites has increased by almost three quarters in the past six months and now accounts for an average of 17.4% of traffic.

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Tags: Mobile / Location Based Marketing · e-commerce

Tablets Dominate Mobile Purchases

January 30th, 2012

Findings presented at the Mobile Insider Summit Friday suggest that when it comes to m-commerce, smartphones are for browsing but tablets are for buying. During a panel focusing on mobile shopping during the 2011 holiday season, mobile retail and marketing experts indicated the tablet was the device of choice for mobile transactions.

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Tags: Mobile / Location Based Marketing

Top 30 Irish Hotels on Twitter #Top30IEHotels

January 27th, 2012

Its time for this weeks Top 30 Irish Hotels on Twitter.1 hotel has moved up the list this week!!!

Has your hotel made the list?

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Tags: Mobile / Location Based Marketing

Hotel Booking Behaviour Changing According to Expedia

December 19th, 2011

One of the most interesting trends to emerge from the Expedia’s annual Partner Services’ conference last week is the sheer speed at which booking behaviors are shifting in the wake of increased global and mobile distribution.

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Tags: Mobile / Location Based Marketing · e-commerce · trends in the hospitality industry

Travel & hospitality brands need to make mobile a top priority for 2012

December 16th, 2011

62% of travel brands don’t have a mobile friendly website. This was just one of the findings from a recent global EyeforTravel survey which examined key trends in travel marketing and distribution.Travel & hospitality brands need to make mobile a top priority for 2012

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Tags: Hotel Marketing · Mobile / Location Based Marketing

Mobile Passes Print in Time-Spent Among US Adults

December 14th, 2011

US adults now spend more time on mobile devices each day than they do with print media, according to a new forecast by eMarketer. Time spent with the internet and mobile phones is up 7.7% and 30%, respectively

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Tags: Hotel Marketing · Mobile / Location Based Marketing

Last-Minute Hotel Reservations on the Rise

December 9th, 2011

Smartphones are empowering a segment of hotel customers often overlooked by the industry: last-minute buyers who aren’t traveling.
Hoping to draw impulsive buyers addicted to daily coupon alerts, hotels and online travel agencies are introducing a flurry of new specials and features targeting those who book a room locally on the day of the stay.

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Tags: Hotel Marketing · Mobile / Location Based Marketing · Travel Marketing

Google Maps Announces Indoor Mapping

November 30th, 2011

Android users who download the latest version of Google Maps will now be able to locate themselves inside airports, malls and big department stores that partner with Google and share their floor plans using a self-serve tool for venue owners to upload their floor plans to Google for inclusion in Google Maps

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Tags: Mobile / Location Based Marketing

5 Reasons why you should have a Mobile Site in 2012

November 29th, 2011

Not having a mobile compatible website heading in to 2012 is going to hinder your business growth capabilities, so here are five good reasons you should have a mobile site going into 2012.

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Tags: Hotel Marketing · Internet Marketing · Mobile / Location Based Marketing