It’s time for our updated Top 30 Irish Hotels on Facebook! This week we have 3 new entrants and 4 hotels that have moved up the table.

Has your hotel made the list?

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Yesterday Facebook began sending page stat emails to administrators of pages. The emails will be sent weekly and include information on the number of fans who have joined that week, the number of wall posts, comments and likes as well as the total number of visits to the page. All figures are compared to that of the stats from the previous week…

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Change can be good, or it can prove challenging. Either way, the key is to be prepared for it. And that’s exactly what marketers need to do about the impending launch of Google Caffeine.

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You run a branded suburban hotel that caters primarily to corporate customers. You’re middle-aged. You’re understaffed. You have no marketing budget. You’ve built a Facebook page. You tweet. When is enough, enough?

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The social media stage seems huge to many of us out there. It’s no surprise that an often adopted approach to tackling it is to angrily hit the keyboard with a large stick (that’ll learn it!).
It needn’t be this way people! The social media can be an invaluable tool for your hotel.

Daniel Craig has written an interesting article about how to turn the ’social media beast’ and make it work in your hotel’s favour.

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Twitter is turning into the ‘must have’ tool for social networking your business. However, it’s difficult to gauge just how much influence twitter is having on your business. Every half business savvy employee or owner will be consistently asking one question…what’s the ROI?!
If you know what to use and how to use it, you can actually get a very good idea of how your twitter account is performing for your hotel.

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Here’s something to put a smile on your face, especially if you’re an Irish hotel…

Travel publisher Lonely Planet have named 10 of the world’s friendliest countries. Ireland appeared in the list along side countries such as Fiji and Malawi which are famed for their friendly inhabitants. The list was derived from Lonely Planets 1000 Ultimate Experiences…

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Google have announced that Facebook Pages will be added to their real-time search function.
This addition is the latest in a line now also including social media rivals Myspace and Twitter.
Yet to be added are personal Facebook profile updates which are currently only searchable via Bing.

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Facebook is well known for its uniformity. Everyone’s profiles look the same and we’re stuck with facebook’s blue colour scheme. However, all is not lost! There are applications that you can add to your hotel’s facebook page to allow you to display whatever you want (within reason!). Get those creative juices flowing!

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