Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 6 hotels move up the table and 1 new entry.

Has your hotel made the list?

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Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 3 hotels move up the table and 2 new entries.

Has your hotel made the list?

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While Facebook’s new user sign-up rate may have slowed, the user engagement on the world’s largest social networking site continues to grow strongly. The ‘Like’ button is directing this growth where it accounts for 84% of all facebook user reactions.

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Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 2 hotels move up the table and 2 new entries.

Has your hotel made the list?

[ Read more → ]

Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 3 hotels move up the table and 1 new entry.

Has your hotel made the list?

[ Read more → ]

The future of loyalty programs will be powered by social media. The Airline industry is a great example of building loyalty through social media. This study identifies how frequent travelers use social media to engage with their chosen company.

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Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 1 hotel move up the table and no new entries.

Has your hotel made the list?

[ Read more → ]

Marketers say they are excited that Facebook’s “like” and “recommended” buttons have company with a new set of verbs, such as “watch,” “listen,” “read,” “hike,” etc. The social site’s users will soon be able to tap buttons for those verbs to describe their brand engagement with TV programs, music, books, and public places.

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Companies are furiously creating profiles in social networks in the hope to build engaging communities with customers. But are these companies developing effective campaigns to build engagement and give the people what they want?

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