Google Search – Introduces the Knowledge Graph

May 17th, 2012

Search is a lot about discovery—the basic human need to learn and broaden your horizons. But searching still requires a lot of hard work by the user this is why Google are constantly trying to impove search results. So today Google are very excited to launch the Knowledge Graph, which will help you discover new information quickly and easily.

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Tags: Google · Search Engine Optimisation

Global Smartphone Usage

May 16th, 2012

Google Research confirms the increasing usage of smartphones around the world. Last October, Google launched their Mobile Planet, a resource enabling anyone to visualize the ways smartphones are transforming how people connect with information, each other and the places around them. Smartphone adoption has gone global!

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Tags: Google · Mobile / Location Based Marketing

Building Your Brand on Facebook

May 15th, 2012

It’s no secret that Facebook has decided the best way to spur more advertising on the platform is to encourage marketers to use their brand Pages more effectively. Studying a number of brand pages Facebook found – When you talk about things related to your brand, you’ll get more engagement.

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Tags: Facebook

Top 30 UK Hotels on Twitter #Top30UKHotels

May 15th, 2012

This week, our Top UK Hotels on Twitter has seen 5 new entries on the list!

Has your hotel made the list?

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Tags: Social Media · Top 30 UK Hotels on Twitter · Twitter

Top 30 Irish Hotels on Twitter #Top30IEHotels

May 14th, 2012

It’s time for this week’s Top 30 Irish Hotels on Twitter. This week 13 hotels have moved up the list this week and we have no new entries!
Has your hotel made the list?

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Tags: Hotel Marketing · Top 30 IE Hotels on Twitter · trends in the hospitality industry

Top 30 Irish Hotel Pages on Facebook #Top30IEHotels

May 14th, 2012

Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 1 hotel move up the list and no new entries!!

Has your hotel made the list?

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Tags: Facebook · Social Media · Top 30 Hotels on Facebook

Timing is Everything in Social Media

May 11th, 2012

When is the best time to post and tweet on Social Media? ET. Link shortening and tracking service bit.ly has released new data on the best and worst times to share links on popular social networks, from Facebook and Twitter to blogging site Tumblr.

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Tags: Facebook · Social Media · Twitter

Google+ Pages Embraced by Brands

May 10th, 2012

The future of Google’s greatest social networking effort to date, Google+, may be debatable, but the search giant hasn’t found it very difficult to lure brands to Google+.

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Tags: Google · Social Media

Facebook To Debut Business-Targeted Webinars

May 9th, 2012

Facebook announced an initiative to aid its small and midsized business users via two separate series of webinars on its Facebook Marketing Classroom page. A biweekly series kicking off this Wednesday (May 9) at 12:30 p.m. ET/9:30 a.m. PT will focus on educating small and midsized businesses and agencies on best practices and the social network’s new ad products, including offers and real-time insights.

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Tags: Facebook · Social Media