Entries from December 2011

10 New Google Analytics Features

December 6th, 2011

Over the past eight months, Google has steadily released one revolutionary new feature after another. On March 17, the company announced a new version of Google Analytics. Up until this point, users could decide whether they preferred to stick with the old interface or switch to the new one. However, Google recently announced that the old version of GA will be turned off in January 2012

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Tags: Google

Top 30 Irish Hotel Pages on Facebook #Top30IEHotels

December 5th, 2011

Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 0 hotels move up the table and 0 new entries.

Has your hotel made the list?

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Tags: Facebook · Hotel Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Facebook

Top 30 Irish Hotels on Twitter #Top30IEHotels

December 2nd, 2011

It’s time for this week’s Top 30 Irish Hotels on Twitter. 0 New entries this week and 4 hotels has moved up the list!!!

Has your hotel made the list?

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Tags: Top 30 Hotels on Twitter · Twitter

Twitter Launches Self-Serve Ads

December 2nd, 2011

Thanks to hundreds of millions of dollars in funding, Twitter has been able to do something many digital media upstarts can’t: explore new ad models at what often seems like a snail’s pace, working primarily with a select number of brand advertisers and agencies.

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Tags: Social Media · Twitter

Strategies to stay ahead in Online Travel Marketing

December 1st, 2011

Even though digital marketing has increased tremendously this year – with some hotels having increased their digital media budgets by more than 500% – it’s time to go harder. Digital marketing in travel holds the key to gaining market share, increasing customer value and increasing incremental revenue.

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Tags: Online Advertising · Travel Marketing · e-commerce