Google has launched “Think Insights”, a one-stop shop for consumer trends, marketing insights and industry research. The site includes statistics, a research library, planning tools, and a section for emerging digital trends.
On first glance, there’s almost an overwhelming amount of information in Think Insights. If you love statistics and marketing, you could pretty easily get lost in there. It’s part of the ThinkWithGoogle.com domain and comes from the same group that debuted the Think Quarterly online magazine earlier this year.
Google calls Think Insights a “digital cheat sheet” for marketers.
Here you will find a selection of the research, insights and ideas — from both inside and outside of Google — that informs our strategies, decisions, and products. There are videos, articles, interviews, and studies designed to bring you everything from high-level inspiration to deck-ready data points. Consider this your digital cheat sheet.
There are research reports, infographics, video interviews and statistics (broken down by industry, marketing objective and more), and you get the impression that Think Insights is only going to get bigger — much bigger — over time.
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