William

This week, our Top UK Hotels on Twitter has seen one new entry and 3 hotels have moved up the table!

The Chesterfield Hotel in Mayfair, London celebrates their 72nd week at the top of the table.

Download this list as a PDF here

Rank

Hotel

Location

Followers

TwitterGrade

1st

Chesterfield Hotel

Mayfair, London

50,067

100

2nd

Citizen

Glasgow

8,252

100

3rd

May Fair Hotel

Mayfair, London

6,838

100

4th

Travelodge UK

Nationwide

6,024

100

5th

Best Western GB

Nationwide

5,070

100

6th

London Marriott

London

4,560

100

7th

The Gleneagles Hotel

Perthshire, Scotland

4,070

100

8th

Malmaison Hotel

Manchester

4,033

97.9

9th

Best Loved Hotels

London

3,945

100

10th

The Hotel

Watergate Bay, Cornwall

3,461

97.9

11th

Blue Rainbow ApartHotels

Manchester & Edinburgh

3,400

97.9

12th

Apex Hotels

Nationwide

3,371

97.9

13th

Brown’s Hotel

London

2,851

97.9

14th

The Ritz

London

2,760

97.9

15th

von Essen Hotels

Nationwide

2,685

97.9

16th

Red Bull Stockport

Stockport, Cheshire

2,668

97.9

17th

Hotel du Vin

Glasgow

2,623

97.9

18th

The Scarlet Hotel

Mawgan Porth, Cornwall

2,489

97.9

19th

Cadbury House

Bristol

2,363

97.9

20th

Garstang Golf Hotel

Garstang, Lancashire

2,360

97.9

21st

Rockliffe Hall

Darlington

2,303

97.9

22nd

Q Hotels

Nationwide

2,245

97.9

23rd

Crerar Hotels

Scotland & Yorkshire

2,186

97.9

24th

Andaz London

London

2,178

97.9

25th

Base2Stay

London

2,142

97.9

26th

K West Hotel & Spa

London

2,002

97.3

27th

Four Seasons

Hampshire

1,992

97.3

28th

The Grosvener

Chester

1,956

96.3

29th

Jurys Inns Hotels

Nationwide

1,935

97.3

30th

Nunsmere Hall Hotel

Cheshire

1,869

96.3

(List is correct as of 4th October 2011)

The data in this list differs slightly to that of our Facebook list and is ranked according to the hotel’s influence on the twitter verse.

We’ve used twitter.grader.com to rank each hotel on twitter. This clever little app considers many different factors including number of followers, number of followings and number of posts (among many others). This creates a score, enabling each twitter account to be ranked out of all the accounts that have been graded in the twitter network.

It basically gives you an idea of the impact each tweet has.

The grade is out of 100 and represents the percentage of accounts that have less of an impact than yours. For example, a TwitterGrade of 95 means tweets from your account have more of an impact than tweets from 95% of all other graded accounts on twitter. Pretty impressive hey?!

As with all our lists, we’ve done our best to recognise every contender for the list but a few are bound to have slipped through the net. If you think your hotel should be included on the list, please let us know by commenting below, remembering to include your “@” twitter account name.

The list is open to all hotels in the UK.



1 response so far ↓

  • 1 Chris // Oct 6, 2011 at 3:20 pm

    Interesting. It must be difficult for Chesterfield to read the incoming tweets from 52,000 twitter accounts though!

    You should try ranking these accounts based on ratio of followers to following — it would be interesting to see who comes out on top then.

    I imagine that a large proportion of Chesterfield’s followers are only following because Chesterfield followed them first, which means they are other businesses rather than potential customers.

    It’s better to have 2000 potential customers following you than 50,000 people who will never buy from you I guess.

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