Smartphone usage is rapidly increasing around the world. Recognizing this growing trend and the opportunity to capture market share among consumers booking travel via digital devices, global hoteliers are investing more resources into mobile websites and other marketing initiatives.

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While Facebook’s new user sign-up rate may have slowed, the user engagement on the world’s largest social networking site continues to grow strongly. The ‘Like’ button is directing this growth where it accounts for 84% of all facebook user reactions.

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This week, our Top UK Hotels on Twitter has seen no new entries and 1 hotel have moved up the table!

Has your hotel made the list?

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A report on mobile commerce has indicated that the number of mobile application downloads worldwide will grow at a compound annual growth rate of 56.6 percent between 2010 and 2015 to reach 98 billion at the end of the period.

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Google has introduced a new conversion tracking metric for AdWords. All AdWords accounts will now have the ability to report calls placed from mobile pages.

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Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 2 hotels move up the table and 2 new entries.

Has your hotel made the list?

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It’s time for this week’s Top 30 Irish Hotels on Twitter. One New entry this week and 4 hotels have moved up the list!!!

Has your hotel made the list?

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Steven Paul Jobs, 56, the co-founder and CEO of Apple has sadly passed away. The co-founder and, until last August, CEO of Apple Inc was the most celebrated person in technology and business on the planet.

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Google has tried to reassure the travel industry that it was not encroaching on its business. According to Head of travel UK and Ireland Nigel Huddleston Google have no plans to enter the booking stage, but would like to play a role in the sharing and experiencing stages of travel.

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