It’s time for this week’s Top 30 Irish Hotels on Twitter. No New entry this week and 3 hotels have moved up the list!!!

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Yesterday evening Google launched its Google Analytics Real-Time reports that allow you to view your site statistics as they come in. This new product will allow you to see active visitors on the site and measure the real-time response to social media.

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The future of loyalty programs will be powered by social media. The Airline industry is a great example of building loyalty through social media. This study identifies how frequent travelers use social media to engage with their chosen company.

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After three months of testing the social-network waters, Google+ is finally ready to make a big splash. In the past week, it abandoned its invite-only program, began promoting registration from its seen-by-millions-daily homepage and declared the network ready for brands.

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Happy birthday, Google. Today, the search engine turns 13. In keeping with tradition, Google has posted a birthday Doodle. This year’s logo is a throwback to the early 2000s, when Google’s logo emulated Yahoo in adding an exclamation poin

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This week, our Top UK Hotels on Twitter has seen no new entries and 2 hotels have moved up the table!

Has your hotel made the list?

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Click-through rates for travel searches on mobile are 61% higher than from conventional internet connections, research by performance marketing firm Efficient Frontier has found. However the picture is markedly different for conversion rates on mobile, which were found to be 49% lower than from fixed-line computers. Efficient Frontier said the findings underline that most searches with an ‘intent to buy’ are carried out on consoles, but it still believes travel firms have an opportunity with mobile.

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Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 1 hotel move up the table and no new entries.

Has your hotel made the list?

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Marketers say they are excited that Facebook’s “like” and “recommended” buttons have company with a new set of verbs, such as “watch,” “listen,” “read,” “hike,” etc. The social site’s users will soon be able to tap buttons for those verbs to describe their brand engagement with TV programs, music, books, and public places.

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