Entries from May 2011

Top 30 UK Hotels on Twitter #Top30UKHotels

May 31st, 2011

This week, our Top UK Hotels on Twitter has seen 0 new entries and 2 hotels have moved up the table!

Has your hotel made the list?

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Tags: Mobile / Location Based Marketing

Social media significant traffic source for 78% of travel sites

May 31st, 2011

Social media is a ‘top eight’ driver of traffic for 78% of travel sites according a recent study of the “digital competency” of travel brands, with airlines and hotels dominating the leading brands in the study.

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Tags: Social Media · Social Media Marketing for Hotels

Top 30 Irish Hotel Pages on Facebook #Top30IEHotels

May 30th, 2011

Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 2 hotels move up the table and 2 new entries

Has your hotel made the list?

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Tags: Facebook · Social Media · Social Media Marketing for Hotels · Top 30 Hotels on Facebook

Online Ad Revenues Jump to a new record of 23%

May 30th, 2011

Internet advertising revenues hit $7.3 billion in the first quarter, setting a new record, the Interactive Advertising Bureau reports.

The figure is a23% jump over Q1 2010, which had been a first-quarter record as well.
In April, the IAB reported that online revenues for 2010 were $26 billion, a 15% jump over 2009, which had seen [...]

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Tags: Mobile / Location Based Marketing

Top 30 Irish Hotels on Twitter #Top30IEHotels

May 27th, 2011

It’s time for this week’s Top 30 Irish Hotels on Twitter. There were 1 new entry this week and 1 hotels has moved up the table.

Has your hotel made the list?

[ Read more → ]

Tags: Social Media · Social Media Marketing for Hotels · Top 30 Hotels on Twitter · Twitter

Google Overtakes Yahoo in Display Advertising

May 27th, 2011

Google, which long ago passed Yahoo in search advertising, now has overtaken the company in display ads as well, according to IDC.

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Tags: Google · Hotel Marketing · Internet Marketing

The World’s first PMS for the iPad…

May 26th, 2011

German protel hotelsoftware presented the world’s first property management system for the iPad.Hotels can use iPads as “floating front desks”, offering guests mobile services like check-in or check-out. iPads could even be employed as support work stations to reduce demand peaks.

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Tags: Hotel Marketing · Internet Marketing

How to Calculate Your Social Media ROI

May 24th, 2011

Social media return on investment (ROI) is simply a measurement of efficiency. It’s a lot of things to a lot of people: “return on inactivity,” “return on innovation” and “return on engagement.”
However, in a stricter sense, social media ROI is defined as a measure of the efficiency of a social media marketing campaign. [...]

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Tags: Mobile / Location Based Marketing · Social Media · Social Media Marketing for Hotels

Top 30 UK Hotels on Twitter #Top30UKHotels

May 24th, 2011

This week, our Top UK Hotels on Twitter has seen 1 new entry and 3 hotels have moved up the table!

Has your hotel made the list?

[ Read more → ]

Tags: Social Media · Social Media Marketing for Hotels · Top 30 Hotels on Twitter · Twitter