Entries from November 2010

Facebook SEO – 5 Steps To Success

November 15th, 2010

According to Hitwise, Facebook is continuing to increase and has even managed to push out Google as the top visited website. Here are a few tips on how to improve your Facebook search results through Facebook SEO.

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Tags: Mobile / Location Based Marketing

Top 30 Irish Hotel Pages on Facebook #Top30IEHotels

November 15th, 2010

Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 4 hotels move up the table and 0 new entries.

Has your hotel made the list?

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Tags: Facebook · Hotel Marketing · Internet Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Facebook

Checking In Or Checking Out?

November 12th, 2010

Are location-based services like Foursquare and Gowalla just a short-lived fad – or have they simply not yet reached their potential? A new report indicates, that despite an over abundance of online media coverage, only 4 percent of online adults use such services to check in, and only 1 percent of Internet consumers check in on any given day.

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Tags: Hotel Marketing · Internet Marketing · Mobile / Location Based Marketing · Social Media Marketing for Hotels · foursquare

Top 30 Irish Hotels on Twitter #Top30IEHotels

November 12th, 2010

It’s time for this week’s Top 30 Irish Hotels on Twitter. There were 0 new entries this week and 5 hotels have moved up the table .

Has your hotel made the list?

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Tags: Hotel Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Twitter · Twitter

How Hotels Are Using Facebook

November 11th, 2010

Facebook should be considered as an extension to your existing customer service and communication functions rather than an outright sales channel. But one of the
major challenges of engaging in social media, especially Facebook is the significant time investment required.

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Tags: Facebook · Hotel Marketing · Internet Marketing · Mobile / Location Based Marketing · Online Advertising · Social Media Marketing for Hotels

TripAdvisor Travel Trends: Forecasts for 2011

November 10th, 2010

TripAdvisor has released its predictions for Travel Trends in 2011. And needless to say there are some very interesting stats: 36% of Americans plan to spend more on leisure travel in 2011 than this year with 90% planning to take 2 or more leisure trips next year.
While these figures predict an increase in online travel, rising airfares (40 percent) is the top travel concern for 2011.

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Tags: Hotel Marketing · Travel Reviews · tripadvisor

LinkedIn Introduces Company Pages for your Hotel

November 9th, 2010

At the beginning of this month, LinkedIn rolled out its new Company Pages, enabling businesses to develop more robust presence on the site, as well as more control over those pages.Setting up a company page is free and the news is that LinkedIn added tabs that businesses will be able to populate with information about your hotel.

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Tags: Hotel Marketing · Social Media Marketing for Hotels

Top 30 UK Hotels on Twitter #Top30UKHotels

November 9th, 2010

This week, our Top UK Hotels on Twitter has seen 1 new entry and only 5 hotels have moved up the table!

Has your hotel made the list?

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Tags: Hotel Marketing · Internet Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Twitter · Twitter

Travel Accounts for 47% Of European Shoppers Mobile Spend

November 8th, 2010

Based on new research from Akamai, 62% of respondents purchased clothes and footwear online making this the largest category of spend in the survey, followed by more ‘traditional’ online items such as books and magazines (59%), and online travel accounting at 47% of spend.

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Tags: Hotel Marketing · Mobile / Location Based Marketing · Travel Marketing