Entries from June 2010

Best Practices for Maximizing Your Hotel’s Online Revenue

June 30th, 2010

Search marketing specialist Vizergy, in partnership with HSMAI, devised and conducted an online survey to identify and understand how hotel marketing professionals are using the Internet to market their hotels and increase their ROI.

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Tags: Internet Marketing · Online Advertising · Search Engine Optimisation

Top 30 UK Hotels on Twitter #Top30UKHotels

June 29th, 2010

This week, our Top UK Hotels on Twitter has 1 new entry and 3 hotels have moved up the table!

Has your hotel made the list?

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Tags: Hotel Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Twitter · Twitter

Top 30 Irish Hotel Pages on Facebook #Top30IEHotels

June 29th, 2010

Our ‘Top 30 Irish Hotels on Facebook’ list this week has seen 7 hotels move up the table and 1 news entry.

Has your hotel made the list?

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Tags: Facebook · Hotel Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Facebook

Top 30 Irish Hotels on Twitter #Top30IEHotels

June 24th, 2010

It’s time for this week’s Top 30 Irish Hotels on Twitter. We have 1 new entry and 3 hotels pushing their way up the table.

Has your hotel made the list?

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Tags: Hotel Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Twitter · Twitter

Reviews!!!! To Respond or not to Respond….what’s your strategy?

June 24th, 2010

Responding to complaints and criticisms is a very definite learned skill in online hotel marketing – we show you how.
In the past, a customer’s bad experience may go as far as several friends. Now, a negative hotel review can be viewed by almost the entire world literally in only a matter of seconds.
Determine when not [...]

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Tags: Mobile / Location Based Marketing

Queen’s Visit in 2011 to Boost Tourism

June 24th, 2010

The State visit by Queen Elizabeth of England to the Republic of Ireland, planned to take place in the Autumn of 2011 could provide a major boost for tourism in the key British market.
A similar visit by Queen Victoriain the 1890s sparked off a  visitor boom in Killarney which was seen as the birth of [...]

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Tags: Hotel Marketing · Travel Marketing

Revenue Management and Social Media – a powerful combination

June 24th, 2010

According to a new report by HSMAI, the future of revenue management will include a rapid evolution of data as a strategic asset that can drive future decision-making. And hoteliers will track, analyze, and maximize social networking platforms as an integral part of revenue management.

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Tags: Mobile / Location Based Marketing

Top 30 UK Hotels on Twitter #Top30UKHotels

June 22nd, 2010

This week, our Top UK Hotels on Twitter has 0 new entries and 6 hotels have moved up the table!

Has your hotel made the list?

[ Read more → ]

Tags: Hotel Marketing · Social Media Marketing for Hotels · Top 30 Hotels on Twitter · Twitter

Build a Twitter Strategy for Your Hotel

June 21st, 2010

As with most social media platforms it is fairly difficult to achieve the very delicate balance needed to be able to achieve a highly successful Twitter campaign for your hotel. Mashable have come up with a small but rather useful checklist to help you achieve the best results from your Twitter activity.

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Tags: Hotel Marketing · Online Advertising · Social Media Marketing for Hotels · Travel Marketing · Twitter