What are the pros and cons of creating a link on the hotel website to the customer reviews page of the hotel on TripAdvisor and displaying TripAdvisor reviews directly on the hotel website via the TripAdvisor Review Widget.
We have always recommended against both of these options. Here is why:
1. Creating a [...]

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One of the most challenging tasks in search engine optimization (SEO) is optimizing for an international audience.
One of the most challenging tasks in search engine optimization (SEO) is optimizing for an international audience. Improving a brand’s image in multiple countries while simultaneously avoiding duplicate content issues incurs a wide array of obstacles including foreign link [...]

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But after signing up for my own Twitter account earlier this year (www.twitter.com/michellehiggins) — and being guilty of all of the above — I can now attest to at least one practical use for travelers: complaining.
As hotels, airlines and other travel companies line up on Twitter to promote their brands, customers who voice their grievances [...]

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US Internet users have responded to the economic downturn by using the Web to save money. Coupons have played a large role.
According to the “State of the US Online Retail Economy in Q1 2009” study, from comScore, online coupon services have enjoyed a huge surge in popularity during the recession. Since March 2008 year-over-year growth [...]

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Spaniards and Italians are the most demanding touristsm while the Dutch and British, on the other hand, are more concerned about practical aspects and less about the details of their room.
Over 80% of European tourists think that a very important factor when booking a room is a shower or bath, and over 60% acknowledge that [...]

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