According to Hitwise’s latest travel report, 36.97% of all visits to the online ‘Travel’ industry went to the top 10 websites for the month of July, 2008. 46.04% went to the top 20 websites and 67.08% went to the top 100 websites.

The average visit duration for visits to the online ‘Travel’ industry was 9 minutes, 15 seconds for the month of July, 2008. This is a minimal decrease from last months average visit duration of 10 minutes, 2 seconds.

The monthly report provides Hitwise data on:

• Websites That Entered and Left the Top 100 for the past month based on visits
• Search Engine Traffic Trends to the ‘Travel – Agencies’ online industry
• Most popular industry search terms typed into a search engine that resulted in traffic to websites classified by Hitwise within the ‘Travel – Agencies’ industry.
• Fast Movers – indicates local websites which have witnessed substantial increases in rank in the ‘Travel – Agencies’ online industry.

Download the full report “Hitwise Monthly Category Report – Travel, July 2008” (PDF 212KB)