The Google Webmaster Central Blog announced that they have rewritten their article on What is an SEO? Does Google recommend them? to provide some tips when selecting a SEO.
Previously, Google only had content on what scams and things to watch out for from SEOs. Now, Google advise how to distinguish SEOs that provide clients with [...]
Entries from June 2008
Google’s Recommendations on selecting a SEO Company
June 30th, 2008
Tags: Hotel Marketing · Search Engine Optimisation
Emergence of “Travel 3.0 Intelligent Agents”
June 29th, 2008
Web 2.0 was all about creativity, information sharing and consumers collaborating around content. Web 3.0 is all about personalization of the online experience and getting beyond the PC. EyeForTravel explains an impact of Web 3.0 technology on travel and tourism industry and what role in the industry will be playing “Travel 3.0 intelligent agents”.
“Travel 3.0 [...]
Tags: Hotel Marketing · Internet Marketing · Social Media Marketing for Hotels · Travel Marketing
Internet Advertising Revenue reached $5.8 billion for Q1 2008, Second Highest Quarter Recorded
June 27th, 2008
Online advertising revenues breached the $5.8 billion mark for Q1 2008, according to the lastes report by the Interactive Advertising Bureau (IAB) and Pricewaterhouse Coopers (PwC). The report estimates Internet ad revenue increased by 18.2% in Q4 2008 compared to the same period in 2007.
“The fundamentals of interactive advertising spend continues to be positive, and [...]
Tags: Hotel Marketing · Internet Marketing · Online Advertising
Profit grows in European Chain Hotels despite of weakening occupancy – TRI HotStats
June 26th, 2008
Profit continues to increase in most European hotel markets in spite of falling average occupancy, according to the latest HotStats survey of ten European cities by TRI Hospitality Consulting.
France and Budapest were the only cities where hotels were able to increase in demand in the four months to April 2008 of the 10 European cities.
In [...]
Tags: Hotel Marketing · Travel Marketing
Google Ad Planner: Media Planning Tool to Advertise on Right Sites
June 25th, 2008
Google has introduced this week a new media planning tool that connects advertisers and publishers: Ad Planner. Ad Planner can help you identify websites most likely to attract an audience that you define by demographics and interests.
As a result, you can make better-informed advertising decisions.
When using Google Ad Planner, simply enter demographics and sites [...]
Tags: Hotel Marketing · Internet Marketing · Online Advertising

